“We were really ready for a new space,” say owners Danny and Nina deZayas, who recently opened their business, From the Hip Photo, in the Stanley Marketplace. Having grown out of their home office, they chose the Stanley location because it suits their style and community-focused work ethic.
Danny and Nina met while students in New York in 2003. Danny has a cinematography and business background and Nina’s background is firmly rooted in the fine arts. Eventually tiring of living in New York, they decided to make relocating a true adventure. By creating a website and media campaign listing several cities to choose from, Danny and Nina let their family, friends and the public “cast their vote” and decide where they should live. Denver was the first city to receive one million votes and won overall so the deZayas made the move, blogging about living in Denver for a year afterward. “It was a great way to introduce ourselves through the media coverage we received,” says Danny. “We sort of got our 15 minutes of fame along with a great place to call home.”
Once established in Denver, their photography business began “organically.” Nina explains they often took photographs for friends. “People were so happy with our work, they started referring us to their friends,” she says. “We realized that people seemed to like what we do so we started our business.”
Weddings represent about half of their bookings, but family photography and corporate headshots are also frequent requests. “We’re always glad when our wedding couples return to us for infant portraits as their families grow. We love helping people capture important milestones and memories.” Danny emphasizes, “We offer photography for businesses from Fortune 500 companies to mom-and-pop shops. From food and real estate photography to photos for music and bands, everything new we take on helps build our skills.”
From the Hip strongly believes in supporting charitable causes, donating 20 percent of their work to nonprofit organizations. “This community has been very supportive and we want to give back and build partnerships whenever we can,” both partners concur.
From the Hip’s goal is to “be better tomorrow than we are today,” says Danny. Nina adds, “Our referrals are what we’re most proud of.”
For more information about From the Hip Photo, visit their website at www.fromthehipphoto.com or call 720.390.5995.
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